Fastfood Websites: Drop the Fancy Flash!

It's year 2010 and websites are expected to load quickly.  If your websites are not loading quickly, you may be losing customers.


The family has been clamoring for lunch and we are all hungry.

I went over to visit the KFC delivery (Philippines) website and looked forward to eating their yummy chicken for lunch.


At the front page:  Waiting for Flash... waiting for flash... waiting for flash.  I have 4 files downloading so it may be affecting the speed of the flash.   Hmm....

I clicked menu hoping to find the food offers and prices.

Again,  waiting for Flash... waiting for flash... waiting for flash. Getting impatient here...

Waiting for Flash... waiting for flash... waiting for flash.

Hurgh!  All I wanted is the name of the food item and the price!  Not worth it.  Click X.

Website developers,  Usability workers:  Fastfood websites invite the interest of HUNGRY PEOPLE.  They want quicker results more than the usual.  Remove all elements that bog down speed, such as flash items. 

It's a simple matter of putting yourselves in the shoes of the user.

Free Usability Tip:  If you really want to include the pretty flash pages for a fastfood site:

• On your home page, list the most popular food items and the prices and put your phone number in big letters
• At the side, put a navigational menu to links that contain all your pretty pages. 
  

HURGHHH.
Sorry but I'm really hungry.

I've been checking the other fastfood delivery sites just now, may require another post.  HURGG!