Include Virtual Items in your Inventory

For those of you who are thinking up more ways to add income to your store, why not try selling virtual items?  Virtual items appeal to your customers' impulse buying streak.  Virtual items are stuff you can send them without physically packing and sending.  These are items that can be downloaded or received in the email.  Some companies sell graphics, mobile and pc apps, music, e-books.

The instant acquisition of the item makes it very attractive.  Plus if you dangle a very attractive price tag below it (READ: Super cheap!), and that you accept payments in ways very convenient for them, such as credit cards, debit cards, paypal and the like.  You'll be in for a surprise at the sales you can get.

For example, buying a CD in the old days meant dressing up, trooping to the store, shelling out your hard-earned $15.  That takes effort and time, not to mention quite pricey.

But now, if you really like a song from I-Tunes, you see the 99 cents price, you don't really think and mope about $.99, right.  You download it NOW.  Then you're happy.  And you're content and you didn't blow money (that is, if you have the control to not get anything else.) 

So you may say, but my store doesn't have anything that can be sold virtually...

Really??? Cough -cough-gift check-cough....


Hope you sell some virtual babies soon and fast!



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